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Indeed

Summary

Amia.ai built robust data engineering pipelines and insightful dashboards, enabling targeted marketing strategies and comprehensive revenue analysis for a leading job board platform.

Conservative Savings

$200K annually.

through improved operational efficiency.

Technical Approach

Targeted Marketing Enablement:

Developed analytical pipelines to identify and provide marketing teams with detailed engagement metrics and targeted lists of advertisers who stopped spending, facilitating effective re-engagement strategies.

Marketing Performance Analysis

Created analytical pipelines and dashboards to track marketing team assignments, actions, and resulting revenue impact, providing clear insights into campaign effectiveness.

Additional Sales Insights

  • Improved advertiser retention and revenue through data-driven marketing strategies.

  • Enhanced marketing team efficiency and accountability through detailed performance tracking.

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